Against the backdrop of the Belt and Road Initiative promoting in-depth integration of the global industrial chain, mining cooperation between China and regions such as Southeast Asia and Africa is evolving from resource complementarity to technological synergy and industrial symbiosis. Shandong Rongliyuan Electromechanical Technology Co., Ltd. has seized the cooperation opportunities, taking "product customization, service localization, and cooperation ecologicalization" as the core path, and built a full-chain localized service system in Belt and Road partner countries such as Indonesia and Tanzania. It has achieved an upgrade from single equipment export to full-life cycle solution output, becoming a distinctive benchmark for Chinese mining equipment enterprises going global.
As global mineral resource-rich regions, Southeast Asia and Africa have seen a steady increase in demand for high-quality mining equipment in recent years with the acceleration of mining modernization. However, the complex working conditions and weak operation and maintenance foundations locally have put strict localized adaptation requirements on overseas equipment enterprises. Data shows that in mining investment projects of Belt and Road partner countries, the winning rate of equipment suppliers with localized service capabilities is more than 60% higher than that of pure product export enterprises, and localization has become one of the core competitiveness of Chinese equipment going global. Rongliyuan accurately grasped this trend, abandoned the traditional "product going global" thinking, and integrated localized layout throughout the entire process of R&D, production, and service.
Localized R&D is the key to Rongliyuan's entry into emerging markets. Aiming at the high-temperature, high-humidity and fragmented geological working conditions in Indonesia's tropical rainforests, Rongliyuan jointly established a special R&D team with local mining research institutions to collect on-site core information such as mining area geological data and operating habits, and customized and developed a series of scraper conveyor products with enhanced heat dissipation and anti-corrosion sealing characteristics. This product has achieved 12 consecutive months of trouble-free operation in a coal mine project of Qinfa Group in Indonesia, and its large-capacity transportation capacity perfectly matches the local open-pit mining needs, winning high recognition from the Indonesian Coal Mining Association. In response to the remote location and unstable power supply of African mining areas, Rongliyuan has also specially developed low-energy-consuming and easy-to-maintain mining auxiliary equipment, greatly reducing the equipment's dependence on local infrastructure.
Localized service layout has enabled Rongliyuan to gain a firm foothold in overseas markets. The company has built 2 intelligent overseas warehouses and 3 regional service centers in core mining areas of Indonesia and Tanzania, with a storage area of over 20,000 square meters, storing a full range of spare parts including core components and wearing parts, shortening the customer delivery cycle by more than 60%. At the same time, it implemented the "local talent training program", recruited and trained more than 200 local technical personnel, and formed a multilingual localized service team to achieve "zero-distance" response for equipment installation, commissioning and fault maintenance. In a gold mine project in Tanzania, the localized service team completed equipment fault diagnosis and repair in only 4 hours, which was 70% shorter than the industry average response time, minimizing customer downtime losses.
Ecological cooperation has further deepened Rongliyuan's binding with the local market. The company actively participates in the Belt and Road Mining Capacity Cooperation Forum, signs long-term strategic agreements with mining groups in Indonesia, South Africa and other countries, and builds a cooperation platform for "equipment R&D - mineral mining - technical training"; links with domestic supply chain partners to "go global in groups", and builds a parts processing collaboration network locally, which not only improves equipment maintenance efficiency but also creates a large number of jobs for the local area. At present, Rongliyuan's mining equipment has covered 15 key mining projects in Belt and Road partner countries, including coal, gold, copper and other categories, with annual export volume increasing 3 times compared with 5 years ago, becoming the preferred brand of local mining enterprises.
Industry experts pointed out that Rongliyuan's overseas practice confirms the upgrading direction of Chinese equipment "going global" - from "product output" to "value symbiosis", and localized layout is the key support. By deeply integrating into the local industrial ecology, it not only solves the actual pain points of overseas customers but also makes Chinese mining equipment technical standards gain wider international recognition.
Looking forward to the future, Rongliyuan will continue to increase localized investment in Belt and Road partner countries, plan to add R&D experimental centers in Southeast Asia, promote the construction of parts processing centers in Africa, and further improve the full-chain localized system of "R&D - production - warehousing - service". At the same time, it will deepen technological synergy with countries along the route, and with products and services more in line with local needs, help countries along the route achieve high-quality mining development, and inject new momentum into writing a new chapter of mining cooperation under the Belt and Road Initiative.
